
Tourism
Lead Administration – Guernsey
The British-Irish Council is bringing work forward in
the area of Tourism due to the importance of the industry to all
Administrations. The Council exchanges information and best practice in
terms of employment, revenue, culture and heritage aspects of the subject.
It was agreed that Guernsey would take responsibility
for advancing work in relation to Tourism at the second British-Irish Summit
Council meeting in November 2001. Tourism was the central focus of the sixth
BIC Summit, which took place in Guernsey in November 2004. Click here to
view the
Communiqué issued
following the Summit meeting on Tourism.
Staff training and recruitment plays an important role
in the development of the tourist industry in all Member Administrations,
and has been the focus of much of the work of the Council. Member
Administrations have agreed to endorse the BIC tourism training courses in
Customer Care and Upselling, which were piloted in Guernsey
in 2005. These programmes are currently available to all Administrations
through the appointed consultants with programmes customised to meet
individual needs.
In addition, to encourage mutual recognition of
certificates or diplomas, the Council has agreed to exchange information on
courses delivered by training organisations throughout the BIC region.
(Full details)
Administrations are continuing to develop work on
“Tourism Satellite Accounting” (TSA), with the objective of measuring the
value of all tourism related activities to the economy of British-Irish
Council Members. Tourism Satellite Accounting was the focus of a conference
held in London in November 2004.
Work is also underway in a number of key areas
including crisis management in the tourist industry and the influence of the
growing Chinese tourist market on the future development of tourism policies
within Member Administrations.
Full details of the work which took place in this
sector up to the end of 2003 can be found in the
BIC Report. |